[K-Correspondent] Korean bojagi art unwrapped in Switzerland

Once used in daily life to wrap gifts or store objects, Korea's traditional 'bojagi' made from different types of fabrics with intricate techniques, has over many years evolved into a contemporary art form, that nowadays is even getting global recognition.

One of the countries that's shown interest in bojagi art is Switzerland.

We now connect to Son Bo-young, the founder of Swiss Bojagi, and a bojagi artist herself.

Bo-young, (Ms. Son) hello!

Q1. Please tell us how the bojagi art journey started in Switzerland.

And what kind of programs or activities are being offered?

Q2. What kind of people have shown their interest in these classes and events?

Do you see any specific groups showing more interest than others?

Q3. So, how has the response been so far? I mean it must have been a first-of-its-kind experience for most of them.

Q4. Do you think there is a special reason for why bojagi is receiving this attention especially in Switzerland or Europe?

(Is there anything similar to bojagi or is it the artistic aspect they like?)

Q5. What do you think is the strength of bojagi art compared to other hallyu items like Korea's traditional attire hanbok, K-calligraphy or more widely known aspects of the Korean wave?

Q6. We've heard that you also work with a variety of different local organizations to promote Korean culture in Switzerland.

Please tell us more about that.

Q7. Last but not least, as a pioneer in bojagi art in Switzerland who is creating a new trend of the K-wave, do you have any hopes or goals you would like to share?

Thank you very much for connecting with us today Bo-young, (Ms. Son) and for spreading the beauty of Korea's bojagi art in Switzerland.

Thank you Walter as always. We'll have you back next week.